The foundation does not sell software. HILDUS works out the ideas: how software for intellectual communities should behave — who owns the audience, who runs the advertising, and where the profit ends up. Everything below is those ideas put to work in a particular trade.
Four Levels
1. The foundation — the ideology
HILDUS sets the principles and develops the common platform. The rules that matter — the host owns the audience, the host runs the advertising, the host keeps the profit — are decided here, and nothing further down overrides them. The foundation sells nothing, hosts nothing and takes a share of nothing.
2. Shopnseo and Qwetru — the ideas applied
Two platforms, equal in standing, each shaped for what people actually do with the software. Neither is aimed at making money, and neither publishes a price list: shopnseo.com and qwetru.com set out the ideas and name the tiers. Figures live one level down.
- Shopnseo — commerce and search: online stores, catalogues, and the SEO work that brings buyers to them.
- Qwetru — writers and bloggers: books published chapter by chapter, blogs, and the fan societies that grow around them.
3. Regional representatives — where the money starts
A platform reaches a market through regional representatives — currently one each for the Russian-speaking market, shopnseo.ru and qwetru.ru, and their number is not limited. What they sell is paid access to the control panel: the subscription through which a person creates pages and sites. They publish the figures, in the currency and at the level their own market bears. Reading and taking part stay free.
4. The partner studios — installation on the customer's hosting
Studios install and set a site up on hosting the customer already has, and charge a one-off fee for that work. The price list is the same at all of them, so the same job costs the same wherever you buy it. Afterwards the customer pays for panel access directly to the regional representative — that money has nothing to do with the studio. Any further tuning is separate work and separate money. Three studios work with clients today; the number is not capped, and the intention is hundreds, then thousands.
- kb77.ru — web design: exclusive brand identity.
- seowebdev.ru — web development: building, launching and maintaining sites.
- seoforger.ru — content: structure, texts and the publishing that earns traffic.
And at the end of the chain, the reason the other four levels exist: the owner of the community — the audience, the advertising and the profit are theirs.
The Tiers
Both platforms ship the same ladder, and the difference between the steps is what you are building, not how good the engine is.
- Start — a page or a subdomain of your own. AI is available; the tokens it burns are bought as you need them.
- Standard — one domain: your site and your blog on it, with a token allowance for the AI included.
- Business (Shopnseo) / Creative (Qwetru) — as many domains as you like under a single control panel: sites, blogs, forums — a store with a catalogue on the commerce side, a fan society around books and blogs on the writers' side. Token allowance included.
- Server — the whole platform on a machine of your own. This tier is for organisations building a space of their own, and it is priced case by case; see how a community server works.
This site names the tiers and prints no figures — the foundation is not the level where money happens. Subscription prices are published by the regional representatives; the one-off cost of having a studio install a site is the same at all three studios and published by them.
Live Sites
The best argument for software is what runs on it in production. These are ours:
- qwetru.ru — the home server: dozens of sites, demo variants and the template showcase.
- shopnseo.ru — the original store server the commerce side grew from.
- shopnseo.com — the English site of that same platform.
- qwetru.com — the English site of the writers' and bloggers' platform.
- asder.es — a writer's site: a trilogy published chapter by chapter, novellas, stories and characters, with a reader cabinet.
- templates.qwetru.ru — the template showcase: seven complete design variants side by side on the same demo content.
- And this site, the foundation's own — running on the stock platform, like the rest of them.
Getting In Touch
Questions, partnerships (hosting companies and web studios are especially welcome — see the partner page), or anything else about the foundation — use the form below.